LOGO & IDENTITY REDESIGN – The recognizable curves of St. Anthony Falls form an M and tie Mill City to its roots as a flour milling hub. Recognized by Credit Union National Association (CUNA) with Diamond Award for Identity in 2015.
Mill City Credit Union
General Mills Federal Credit Union wanted to expand into the public sector after being an employee-only institution since 1935. Their desire was to appeal to a 20-something audience without alienating their legacy members.
Work done at Sussner Design Company